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Apple Inc.

AAPL · Last report: Oct 15, 2026 · Data updated Oct 15, 2026

In the last 6 months, Board member Arthur Levinson and 6 others sold $181.3M of Apple Inc. stock. Nobody bought.

$94.6M of the sales were pre-planned (scheduled months ahead, so they say less). The other $86.7M were unplanned.

Biggest single trade: Board member Arthur Levinson sold $71.2M on May 6, 2026.

Notable selling
Our rating: Notable selling. A top leader, or a big shareholder, sold a large amount by choice. This is our opinion from simple rules, not a fact and not advice.
BoughtSold (unplanned)Sold (pre-planned)

Trades, newest first

Top lawyer Jennifer Newstead
Top lawyer
$828K
▼ SOLDpre-plannedOct 132,399 shares at $345.00See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$796K
▼ SOLDpre-plannedOct 62,399 shares at $332.01See the report ↗
Board chair Tim Cook
Board chair · Board member
$63.8M
▼ SOLDpre-plannedOct 2191,753 shares at $332.96See the report ↗
Senior executive Deirdre O'Brien
Senior executive
$15.5M
▼ SOLDpre-plannedOct 246,389 shares at $333.42See the report ↗
Chief Executive (CEO) John Ternus
Chief Executive (CEO) · Board member
$8.5M
▼ SOLDpre-plannedOct 225,412 shares at $332.94See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$806K
▼ SOLDpre-plannedSep 292,399 shares at $336.18See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$816K
▼ SOLDpre-plannedSep 222,399 shares at $340.06See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$475K
▼ SOLDpre-plannedSep 151,438 shares at $330.19See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$456K
▼ SOLDpre-plannedSep 81,438 shares at $317.23See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$456K
▼ SOLDpre-plannedSep 11,439 shares at $317.01See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$447K
▼ SOLDpre-plannedAug 251,439 shares at $310.95See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$442K
▼ SOLDpre-plannedAug 181,439 shares at $307.49See the report ↗
Top lawyer Jennifer Newstead
Top lawyer
$443K
▼ SOLDpre-plannedAug 111,439 shares at $307.75See the report ↗
Head of accounting Ben Borders
Head of accounting
$34K
▼ SOLDpre-plannedJun 16116 shares at $295.14See the report ↗
Board member Arthur Levinson
Board member
$15.6M
▼ SOLDMay 2750,000 shares at $311.02See the report ↗
Head of accounting Ben Borders
Head of accounting
$369K
▼ SOLDpre-plannedMay 81,274 shares at $290.00See the report ↗
Board member Arthur Levinson
Board member
$71.2M
▼ SOLDMay 6250,000 shares at $284.76See the report ↗
Chief Financial Officer Kevan Parekh
Chief Financial Officer
$422K
▼ SOLDpre-plannedApr 231,534 shares at $275.00See the report ↗
Show other filings (37)

These are not normal buys or sells: things like stock received as pay, shares sold automatically to cover taxes, gifts, or turning options into shares. They usually say little.

Oct 2 · Tim Cook
Gave shares as a gift
26,325 sh
Oct 1 · Tim Cook
Turned stock options into shares
374,541 sh
Oct 1 · Tim Cook
Shares sold automatically to pay taxes
199,038 sh
Oct 1 · Tim Cook
Turned stock options into shares
374,541 sh
Oct 1 · Deirdre O'Brien
Turned stock options into shares
99,878 sh
Oct 1 · Deirdre O'Brien
Shares sold automatically to pay taxes
53,489 sh
Oct 1 · Deirdre O'Brien
Turned stock options into shares
99,878 sh
Oct 1 · John Ternus
Turned stock options into shares
99,878 sh
Oct 1 · John Ternus
Shares sold automatically to pay taxes
49,054 sh
Oct 1 · John Ternus
Turned stock options into shares
99,878 sh
Oct 1 · Sabih Khan
Turned stock options into shares
99,878 sh
Oct 1 · Sabih Khan
Shares sold automatically to pay taxes
52,854 sh
Oct 1 · Sabih Khan
Turned stock options into shares
99,878 sh
Sep 27 · Sabih Khan
Received stock as part of pay
95,290 sh
Sep 27 · Jennifer Newstead
Received stock as part of pay
95,290 sh
Sep 27 · Deirdre O'Brien
Received stock as part of pay
95,290 sh
Sep 27 · Kevan Parekh
Received stock as part of pay
95,290 sh
Sep 27 · John Ternus
Received stock as part of pay
161,258 sh
Sep 27 · Tim Cook
Received stock as part of pay
131,938 sh
Sep 15 · Jennifer Newstead
Turned stock options into shares
30,104 sh
Sep 15 · Jennifer Newstead
Shares sold automatically to pay taxes
16,228 sh
Sep 15 · Jennifer Newstead
Turned stock options into shares
30,104 sh
Sep 1 · John Ternus
Received stock as part of pay
7,690 sh
Jun 15 · Jennifer Newstead
Turned stock options into shares
30,104 sh
Jun 15 · Jennifer Newstead
Shares sold automatically to pay taxes
16,238 sh
Jun 15 · Jennifer Newstead
Turned stock options into shares
30,104 sh
Jun 15 · Ben Borders
Turned stock options into shares
240 sh
Jun 15 · Ben Borders
Shares sold automatically to pay taxes
124 sh
Jun 15 · Ben Borders
Turned stock options into shares
240 sh
May 27 · Arthur Levinson
Gave shares as a gift
65,000 sh
May 6 · Arthur Levinson
Gave shares as a gift
5,000 sh
Apr 15 · Ben Borders
Turned stock options into shares
1,717 sh
Apr 15 · Ben Borders
Shares sold automatically to pay taxes
892 sh
Apr 15 · Ben Borders
Turned stock options into shares
1,717 sh
Apr 15 · Kevan Parekh
Turned stock options into shares
10,928 sh
Apr 15 · Kevan Parekh
Shares sold automatically to pay taxes
4,793 sh
Apr 15 · Kevan Parekh
Turned stock options into shares
10,928 sh
What does this mean?
Company leaders
The people who run a company or sit on its board, plus anyone who owns more than 10% of it. The law calls them "insiders."
Big shareholder
A person or fund that owns more than 10% of the company.
Pre-planned sale
A sale scheduled months ahead with a written plan, so it says less about what the person thinks today.
Unplanned sale
A sale the person decided on at the time, which can say more.
Our rating
A quick label from simple rules (how big, who sold, how many sold together). It is our opinion, not a fact and not advice.